Invitation on transatlantic dialogue

11.06. – Time to ban surveillance based advertising?

The Transatlantic Consumer Dialogue (TACD) is hosting a discussion between MEP Alexandra Geese and Congresswoman Lori Trahan on Transatlantic solutions to protect consumers from surveillance-based advertising.

The discussion will cover important issues such as whether a ban is the answer to protect consumers from manipulation and discrimination; and what other measures would be needed to fix the broken adtech system.

Today, consumers are put under constant commercial surveillance online, all in the name of serving targeted advertising. This leads to and reinforces a host of problematic issues, including discrimination, manipulation, privacy violations, chilling effects, the proliferation of misinformation, and more. The role of regulation in tackling surveillance-based advertising is currently at the heart of discussions both in the EU and the U.S.



The discussion will be moderated by Finn Lützow-Holm Myrstad, Director of Digital Policy at the Norwegian Consumer Council (NCC), and European co-chair of TACD’s Digital policy committee.

  • Alexandra Geese, Member of the European Parliament, Member of the Committee on the Internal Market and Consumer Protection and Special Committee on Artificial Intelligence in a Digital Age
  • Congresswoman Lori Trahan, Member of the U.S. House of Representatives, Consumer Protection and Commerce subcomittee


This event will be held online via Zoom webinar. Please register here.